Best Online Marketplaces to Sell Templates & Themes [Updated]

Selling website themes and templates has proven to be very profitable for designers and developers. If you are a freelancer currently struggling for cash and you are good at coding, you can think of creating templates and themes that can be sold on some of the best online marketplaces.

However, there are a few things to consider and bear in mind if you are willing to give it a try.

First of all, research the market. In order to be successful selling themes and templates, you should know what is currently popular e.g. what are the buyers looking for. A good idea is to look at the best online marketplaces and see what are the bestselling items.

For example, Themeforest’s bestselling template from Site templates category is an admin dashboard template with more than 30,000 sales. Not bad at all. At WrapBootstrap things are not different. The three bestselling templates are a Responsive Website template and 2 great admin/dashboard templates.

So you can figure out that the most popular items bought are admin/dashboard templates. But it doesn’t mean that you also have to create such template. These templates are quite difficult and time-consuming to be created so you can start one and develop it over a period of time while developing other ones.

Responsive Multi-Purpose HTML5 templates are also selling quite well.

My advice to you is to start with a versatile template, one that can be used for different types of websites. You can create a single paged website version, a corporate site, personal website and a portfolio one in one large template. Try to create a template that can be easily adjusted to different needs.

Also, pay attention to specific modules that needs to be included. For example, if it is a corporate website, add a testimonial, team and career modules or pages. CTA parts of the website are also important. If you are creating a portfolio one, think of creative way to display work; you can put a nice slider or lightbox portfolio with some kind of Isotope layout.

Secondly, I would like to stress out that you need to be very meticulous and thorough while you are creating your website template. The code has to be perfect as well as the design quality. Online marketplaces has strict rules in terms of code and design quality when it comes to accepting templates and themes for selling.

Don’t struggle alone with projects

Join the creative community of UX, graphic, web designers and developers to get help with any design or dev project.

If you do not want to be rejected make sure that you follow their rules and create beautiful designs.

It is a good practice to add descriptions in your code so whoever buys your template or theme will find it easy to work with. Do not forget to validate your HTML and CSS. Check for errors in you JS (this can be done when you preview your website in Firefox or Chrome and click on inspect element). Sometimes there are just stupid errors that come from old versions of jQuery library or not properly included scripts.

Make sure that before submitting you items for review, you are 100% sure that it is perfect.

Let’s have a look at the current best places where you can sell you templates and themes.


Codester - Buy And Sell Scripts, App Source code, Themes, Templates, Plugins, Graphics and more

Codester is a new and very promising marketplace which is actually a bit different from the others. It particularly targeted for developers and designers who can buy and sell various ready-to-use web development assets. These can be themes, templates,scripts, code snippets, plugins, app source codes and many more.

For professionals willing to generate income, you will be pleased to know that there is a flat commission of 70% for all items you are willing to sell. No restrictions about exclusivity or minimum sales. You should follow a simple list of instructions for every item you upload, in order to start selling and you are good to go.

The approval process is fast. Tried and tested. Go and give it a try!

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Themeforest - 5 Best Online Marketplaces to Sell Templates & Themes

It is the biggest online marketplace where designers and developers sell their items. HTML templates are offered in more than 10 categories as well as WordPress themes. Being the biggest and most popular one, you have to know that quality is the most important thing. Make sure that your designs are beautiful, contemporary, user-friendly and your code is perfect.

It is also important that you reference your assets and resources properly as might be rejected if anything is wrong.

A detailed information regarding becoming an author and calculating your income click here.

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WrapBootstrap - 5 Best Online Marketplaces to Sell Templates & Themes

This is the largest marketplace for Bootstrap templates and themes. If Bootstrap is your framework, you found your marketplace. WrapBootstrap has a pre-launch product review and if the item you are selling is accepted and there are some issues, you will be contacted and informed about the fixes needed. After making the required changes, your item will be added to the marketplace.

If you are wondering about what type of theme/template you should create, take a look at the Bounties section of the website. There is a list with items that are currently most wanted and there is 100$ bonus if you create one that is accepted to the marketplace.

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Mojo Themes

Mojo themes - 5 Best Online Marketplaces to Sell Templates & Themes

Mojo is a great marketplace for premium themes and templates with over 50,000+ users. Authors can earn from 50% to 70% for selling their items exclusively. You can sell WordPress themes, HTML Templates, Email Templates, PSD ones, Joomla, Magento or Open Cart themes.
There is a product pre-approval and to make sure that your items are good to sell, you need to check the sellers guide on how to create you designs.

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ThemeSnap - 5 Best Online Marketplaces to Sell Templates & Themes

ThemeSnap is a popular online marketplace which lets you upload items for sale immediately. There is no review process but you need to follow some guidelines in order to start selling. The payment rates start from 55% and you can earn up to 75% share. You also have the option to name your own price for your exceptional designs.

ThemeSnap also do not have the “Exclusive” requirement for the items you sell and give you just 25%-30% for you designs. You can get the full rate and sell your items anywhere you want.

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Creative Market

Creative Market - 5 Best Online Marketplaces to Sell Templates & Themes

Relatively new but proven to be a very successful one, Creative Market is a preferred online marketplace for many designers and developers. They promise 70% of each sale for the authors.

In order to start selling you should open a shop and set you own prices. There is no per-product approval so after you open a shop, you can upload your items and they go online right away.

There is also stats module to help you out determine the best selling items.

Learn more

Hopefully, you will find your online marketplace(s) to sell your design and earn some cash. Whenever you are a freelance or a full-time designer you will find creating themes and templates profitable and quite interesting.

Creating themes and template will not only help you have a healthy budget but it also make you keep up with trends in web design and urge you to develop your skills. For developers and designers it is quite crucial to be adequate to the trends and the market if they want to be successful.

Do you know other great online marketplaces? Leave a comment below to let fellow designers know it.

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