Design Trends 2019
2019 in design is going to be BOLD. We are going to see a lot of movement, vibrant colours and display typography. This year companies are embracing an absolutely reckless approach when it comes to branding – logos are going completely against the rules. A lot of them are going to be animated and in gradient themes! Colour channels and neon colours are here to stay from last year’s trends. Type is getting bigger and replacing imagery. There will be hand-drawn illustrations, 3D elements and isometric designs.
Here are the most popular techniques that big design firms and artist have been using in the recent months, laying the ground for the new year.
3D illustrations and typography
3D gives the designs authenticity and realism. 3D objects, illustrations, and typography are interactive and engaging. They stick out and draw attention. 3D is obviously in fashion in 2019!
Credits: Creative Mints
Asymmetry is in fact much harder to achieve than symmetry because it is not as straightforward as symmetrical design and requires ability to bring in balance in an unbalanced composition. Apart from this, asymmetry demands attention. It is definitely an approach many designers will choose for their work this year.
Credits: skinn branding agency
Last year bold and neon colours were a hit. Vibrant gradients were a recurrent theme in many designs. They have come to stay. In 2019 duotone gradients will have a distinctive presence in the design world again. Gradients are making a breakthrough in logo and brand design, too.
Credits: Jenny Johannesson for ueno
Credits: Vadim Carazan
Lots of animation
Animations are entering design in the new year with firm steps. We will be seeing a lot from them in website, brand and app design.
As I mentioned in the beginning of this article, 2019 will be BOLD. It will be all about typography. Many companies will replace imagery with big, bold, display type. Quite a popular trend will be custom fonts which companies will use as a differentiator from their competition.
Sans-serifs are no longer the hit of modern design. They are, of course, not going to disappear altogether, but serif types are going to dominate the work of many designers and artists this year.
Flat design is being replaced by isometric compositions. Isometric design is a 3-dimensional drawing of an object. It is very popular in illustration and icon design. This enables artists to create 3D- looking objects without using a 3D software. Usually it makes the files much smaller in size as well.
In 2019 we will witness a come-back to the post-War period in art. We will be seeing a lot of posters, illustrations, typography inspired by the artistic movements from the 50s and 60s of the last century but all having a modern vibe. Features that characterize this trend are vintage colour palettes, sans-serif typefaces, ornamentation and geometric shapes.
Augmented reality has been leading the world of technology for some time, it is now entering the world of design, too. We will be seeing it in website and app designs primarily.
Credits: Leonard Dupond
With asymmetry comes the abolishing of frames in the composition. Open compositions will be a big trend in 2019. Designers will use a lot of negative space, floating elements and clear hierarchy. Open compositions give the perception that you only see a part of the whole picture and the rest is off-screen/page which makes them fascinating.
Credits: Vasjen Katro
These are the most popular design trends which artists will use predominantly in their work in 2019. It is interesting how the evolution of technology has unlocked designers’ strive for experimentation while at the same time designers are bringing in vintage elements of the past century in their work. There will be a lot of conflict, tension, boldness, vibrance and movement in the months to come. Experiment with the trends and use them to develop your artistic potential.