Why Responsive Web Design Is Important? – Stats and Trends [Infographic]

Responsive web design (RDW) is dating back to 2004 when the adaptive layout was demonstrated first by Cameron Adams. In 2008, terms as liquid, elastic and flexible were being used to describe a layout.

The first man to call it Responsive web design (RDW) was Ethan Marcotte who defined it as a fluid grid with flexible images and media queries.

Actually in 2011, it was Ethan who wrote the first meaningful book dedicated to theory and practice of RWD called “Responsive Web Design”.

The well-known American magazine Forbes featured an article in 2013 called “Why You Need to Prioritize Responsive Design Right Now” which explains the need of a flexible website, not just a mobile version.

Google & Responsive web design

Right now, RWD is highly popular and adopted widely. Nowadays, it seems that flexible websites are not only relevant to better user experience for mobile device users but it will also take part in Search Engine Optimization (SEO).

The online magazine “Search Engine Watch” published an article earlier this month called “Mobilegeddon” Is Coming on April 21 – Are You Ready?” – The author Chuck Price speculates and informs about the new update of the Google algorithm.

The new update was announced by Goggle at the end of February and it says: “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

So if you are still hesitant of using RWD probably it is time to reconsider as it appears that responsive design will be a crucial factor for ranking in search results.

Why go responsive?

Attached to this post is an infographic outlining a few more pros of having a responsive website. According to it, 70% of mobile searches lead to an action within an hour. This is what we are aiming for – an action taken by the users – isn’t it? What’s more, the users love RWD as it is reported that if the site works well on their mobile device, they are more likely to pay another visit.

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Why Responsive Web Design Is Important

Responsive web design solutions & resources

The mobile revolution is a fact. Believe it or not, Responsive Web Design will stay and it seems that there is no way back. Google is now playing a lead role in it by acknowledging it as a crucial ingredient in the ranking.
Here are some useful resources regarding building and optimizing a responsive web site.

Foundation RWD Framework
Bootstrap RWD Framework
Theme Forest RWD Themes
The Top 25 Responsive Design Tools
Finding more mobile-friendly search results
50 Useful Libraries and Resources for Responsive Web Design
44 Responsive Web Design Resources: The Ultimate List

Featured image courtesy of Dryicons.

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